About

Women Techmakers is a program created by Google to celebrate International Women's Day and to highlight the talent of women in technology. This year, we decided to organize the first edition in Montreal as part of the special event "The Women Techmakers Global Event Series Celebrating International Women's Day" (WTM IWD), which has seen more than 200 global events across 52 countries. This community building initiative promotes talented and passionate women and increases the visibility of the Montreal tech community while honoring women in technology.

Google's Women Techmakers 2016

Speakers

Nancy Naluz

Nancy Naluz

Founder of Ladies Learning Code in Montreal and developer at Dynamo

Rita Lu

Rita Lu

Software Developer at Shopify

Maeghan Smulders

Maeghan Smulders

Sr Manager, Strategic & Creative Marketing at Intel Security

Françoise Provencher

Françoise Provencher

PyLadies Montreal Organizer and Data Analyst at Shopify

Andrea Wood

Andrea Wood

Strategy Director at A2W Consulting and Co-Founder of a stealth mode start-up

Fatih Nayebi

Fatih Nayebi

Director at CGI and Post-Doctoral Researcher at ÉTS

Latifa Guerrouj

Latifa Guerrouj

Assistant Professor at the Department of Software Engineering and Information Technologies of ÉTS

Cindy Christensen

Cindy Christensen

Business Strategy Consultant, Content Producer, and Speaker

Véronique P. Renaud

Véronique P. Renaud

Web strategist at Bell (Bell Business Markets)

Roberta Voulon

Roberta Voulon

Founder of Les Pitonneux

Corélia Kostovic

Corélia Kostovic

Digital strategist at CleverToday

Mahtab Ghamsari

Mahtab Ghamsari

Big Data Developer at Bandsintown Group

Alessia Bellisario

Alessia Bellisario

Full-stack developer at Breather

Inda Duminica

Inda Duminica

HR Manager at BMC Software

Necmiye Genc

Necmiye Genc

Lead Security Architect, SITA and PhD Student at ETS

Ghina Besbes

Ghina Besbes

Advisor in analysis and control management at Ville de Montréal

Gayane Petrosyan

Gayane Petrosyan

Software Developer at Google

ÉTS – Pavillon A


Venue

École de technologie supérieure

1100 Notre-Dame W, Montreal, QC H3C 1K3

École de technologie supérieure (ÉTS) is a public engineering school in Montreal, Quebec, Canada. Founded in 1974, the École de technologie supérieure is part of the Université du Québec system and offers undergraduate, graduate and doctoral programs.

Itinerary

Schedule

March 12th, 2016 from 8:00 AM to 5:00 PM

  • 8:00 AM - 9:00 AM

    Welcome and registration

  • 8:30 AM - 8:45 AM

    Opening keynote

  • Nancy Naluz

    9:00 AM - 9:30 AM

    Diversity in Tech: Addressing the Pipeline and Creating the Culture

    by Nancy Naluz

    This talk aims to discuss the ways in which we can foster gender diversity in the tech industry. The pipeline to enter the industry is a visible theme when discussing the issue of women in tech. I intend to present this as well as open a discussion surrounding the current culture that prevents us from maintaining that potential diversity.

  • Cindy Christensen

    9:30 AM - 10:00 AM

    Leaping forward – Overcoming adversities and making a successful career change for women into technology

    by Cindy Christensen

    Many women are considering changing careers by entering into the technology sector. However, many are doing so without any experience or network connections. This can be both a challenging and daunting situation. Networking, volunteering and using prior experience from past positions are sources of personal capital that can often be overlooked by women. I would like to share my personal journey of how I was able to successfully make a career change from politics to technology.

  • Fatih Nayebi

    9:00 AM - 10:00 AM

    Codelab: iOS application development in Swift

    by Fatih Nayebi

    Prerequisites (or just come and watch): your laptop with OSX and XCode; some experience with programming.

    Apple released Swift to public in 2014 and made it open source a year later. Nowadays, Swift is the most popular open source project on GitHub and developers utilize Swift to develop iOS, MacOS, WatchOS and tvOS applications on Mac and Web applications on Linux. Swift has a modern syntax that makes programming fun and applications fast and robust. Swift combines object-oriented programming with functional programming and protocol oriented programming paradigms. Since Swift is so new and still developing, there are not a lot of expert Swift developers in the field yet. Learning Swift in these early stages can help to get ahead of competition, therefore, this codelab aims to be an accelerator for getting started with Swift programming and iOS application development. Codelab will start by introducing Swift related programming language paradigms and will continue by developing a simple iOS application that provides some of the essentinal mobile application capabilities such as dependency management, back-end web service integration, JSON parsing and mapping, on device data storage, navigation, listing received items and presenting views to the users.

  • 10:00 AM - 10:30 AM

    Break

  • Andrea Wood

    10:30 AM - 11:00 AM

    Launching a Values-based Technology Business in a Growth-oriented World

    by Andrea Wood

    The start-up focus on disruption and unicorns led to two decades of boom and bust cycles. Now, entrepreneurs see significant competitive advantage in addressing human needs and social deficits. Andrea Wood will tell her story of building a technology start-up with a focus on what management guru Michael Porter calls shared value. By addressing the issues of citizen engagement, her data collection platform strives to do good while generating profit.

  • Maeghan Smulders

    11:00 AM - 11:30 AM

    Set Yourself Apart: Finding & Engaging your Audience

    by Maeghan Smulders

    Connecting with people is an important piece to building a great product. In today’s market, technology can no longer be the only differentiator – we need a new savvy approach to building our brand and our finding our audience. Maeghan will be sharing her experience launching two products from beta and how storytelling can build things that developing can't.

  • Alessia Bellisario

    10:30 AM - 11:00 AM

    From Bitmaker to Breather: A QuickStart™ Guide to Making Things on the Internet

    by Alessia Bellisario

    Very few paths worth traversing are perfectly linear. My journey from political staffing to programming began in earnest in a middle school computers class, but my philosophy degree and brief time in politics also managed to prepare me for a career in tech in unexpected ways. Spoiler alert: my QuickStart™ Guide to Making Things on the Internet is actually a longitudinal project that spans years; it also seeks to recast the kinds of experiences we typically think of as qualifying a person to build the future of the web.

  • Véronique P. Renaud

    11:00 AM - 11:30 AM

    L’ergonomie numérique : un facteur de succès

    par Véronique P. Renaud

    Les créations numériques (site web, intranet, application mobile, logiciel, etc. ) requièrent des investissements majeurs. Assurer leur succès est donc devenu un des impératifs de toute entreprise. Toutefois, aussi paradoxale que cela puisse paraître, très souvent les futurs utilisateurs sont pris en compte qu’après la livraison du produit final. Durant tout le développement de ces solutions numériques, l’équipe aura donc été guidée que par ses propres schémas mentaux croyant qu’ils représentent l’utilisateur moyen visé. En fonctionnant de cette façon, la facilité avec laquelle les utilisateurs interagiront avec la technologie proposée ainsi que l’efficience de l’expérience souhaitée seront trop souvent réduites. L’expérience utilisateur (UX), aussi appelée «ergonomie numérique» se doit donc d’être au centre des préoccupations de tout créateur de technologie qui tient à cœur le succès de son travail.

  • 11:30 AM - 1:00 PM

    Lunch

  • Ghina Besbes

    1:00 PM - 1:30 PM

    Gestion de changement dans la réalisation de projets

    par Ghina Besbes

    De nos jours peu de projets réussissent, notamment les projets d'implantation de systèmes d'information. La majorité des problèmes soulevés sont liées aux facteurs humains, sociaux et organisationnels. Les problèmes de nature technologique sont quant à eux marginaux. Cette conférence présente les fondements de la gestion de changement, l'approche préconisée dans le cadre d'un projet et les principaux facteurs de succès du changement afin de bien gérer les enjeux humains, sociaux et organisationnels.

  • Necmiye Genc

    1:30 PM - 2:00 PM

    Why do women love chasing down bad guys?

    by Necmiye Genc

    The information security field is expected to see a deficit of 1.5 professionals by 2020. In the face of the desperate need for information security professionals, the report released by (ISC)2, the education and certification body of information security professionals, depicts that women have represented only 10% of the total security workforce. This talk aims to build awareness of the opportunities that exist in security for women of all backgrounds and to introduce advanced technologies such as analytics, threat intelligence and digital forensics to help burgeoning security professionals.

  • Latifa Guerrouj

    1:00 PM - 1:30 PM

    Software Analytics: Challenges and Opportunities

    by Latifa Guerrouj

    Nowadays, software development projects generate a large number of artifacts including source code, developers’ discussions, feature specifications, bug reports, and end-users feed-back, etc. Such data contains rich and significant knowledge about software projects, the quality of software and services as well as the dynamics of software development. Most often, this data is not organized, stored, and presented in a way that is immediately useful to software developers and project managers to support their decisions. To help developers and managers understand their projects, how they evolve, as well as support them during their decision-making process, software analytics — use of analysis, data, and systematic reasoning for making decisions — have been recently emerged as an emerging field of modern data analysis. While analytics solutions demonstrated promising results, there are many challenges left concerned with developing, integrating, adopting analytics into software development processes. I therefore propose a technical session on software Analytics, their challenges, and opportunities.

  • Mahtab Gamsari

    1:30 PM - 2:00 PM

    Demystifying Big Data: Theory and applications in the music industry

    by Mahtab Ghamsari

    With a background in music research and engineering, I am always enthusiastic about bringing art, music and technology together. Working as a Big Data developer for Bandsintown group, I curate data to help fans easily find upcoming live performances of their favorite artists. In this talk, I would like to turn Big Data from a buzzword into an understandable concept. How did the technology get to its current state? How does it work? What are some applications and the main tools? And of course how do all these come together in an industry such as music?

  • 2:00 PM - 2:15 PM

    Break

  • Françoise Provencher

    2:15 PM - 3:15 PM

    How to measure your e-commerce business

    by Françoise Provencher

    You are growing your e-commerce business, so what’s the next move that will get you your next sale? Exploratory data analysis to identify opportunities is key. We’ll start small, using Python to illustrate some effective and simple data explorations. Then we’ll talk about how we scaled that at Shopify to automatically give data-driven advices to our 175k+ merchants using PySpark. You'll be able to apply those tricks in your favorite language too.

  • Corélia Kostovic

    2:15 PM - 3:15 PM

    Competitive Intelligence and Market Research: How to Apply It for IT companies and SaaS startups?

    by Corélia Kostovic

    One of the reasons why SaaS startups fail to convince investors is because they underestimate the competition. Prior to and throughout the investment process, investors are constantly challenging entrepreneurs so they can master their market, from building their customer base to outmaneuvering their competitors, to ensure the success of their product. In the mean time, startups enter the market and disrupt traditional stakeholders. Established IT companies are fundamentally challenged as well, and should be keenly aware of these startups' activities to evaluate if they are a serious threat, or an M&A opportunity. Therefore, innovation is the greatest pressure faced in IT, because it defines our competitive advantage in terms of product strategy and customer satisfaction. Competitive Intelligence (CI) and Market Research (MR) are key methods to: understand your customers' expectations: key buying criteria, buyer persona,…; anticipate your competition: "killer features", buyer preferences, developer interviewing,…; keeping an eye innovation: patents, trends,… The goals of this conference are to: Introduce different methods in CI and MR; Give you the keys to apply it clearly in your company; Share external case studies (including Philips, Amadeus IT Group, and Montreal-based companies); Share our internal case study at CleverToday.

  • 3:15 PM - 3:45 PM

    Break

  • Inda Duminica

    3:45 PM - 4:15 PM

    Mentoring is a two-way street

    by Inda Duminica

    Do you currently have a mentor? Or even better, do you mentor someone? An overview of mentoring as a tool for personal development, team building and knowledge transfer. A practical session on how to get started, and how to enhance your mentoring experience, on both sides of the equation.

  • Gayane Petrosyan

    4:15 PM - 4:45 PM

    Chromium, Chrome and tools to Chrome

    by Gayane Petrosyan

    A popular browser Chrome by Google is actually powered by an open source project called Chromium. This talk will give an overview of the Chromium project and will introduce you to tools that you and I can use to contribute to it. It will also cover a typical workflow one needs to go through in order to make a contribution.

  • Rita Lu

    3:45 PM - 4:15 PM

    Performance metrics and ease of use in web frameworks

    by Rita Lu

    How do you navigate the swamp of numerous web frameworks and languages to choose the one that’s best for the solution you want to implement? We’ll examine the web app building experience in popular frameworks like Ruby on Rails and Node.js and compare them using criteria such as quantitative performance metrics and qualitative developer experience in order to draw conclusions about when one may be preferable over another.

  • Roberta Voulon

    4:15 PM - 4:45 PM

    How to gain a super-power

    by Roberta Voulon

    For many people, the ability to code seems like nothing short of a super-power that is completely out of reach for them. When you do learn how to code, you feel like a whole new world has opened up as if you gained a super-power. And with great power comes great responsibility... as well as an urge to want to help others who are just starting on that path. This talk is for both learners and mentors. We discuss how we learn (and how we should teach) and we bust some popular myths about learning. We talk about what motivates different people (including yourself), and also how to do away with destructive mindsets like "I'm not good with computers" or "I'm just not cut out for this."

  • 4:45 PM - 5:00 PM

    Ending keynote

  • 5:00 PM - 7:00 PM

    Happy Hour!

Tickets are on sale now. 18+ only.

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